FAQ

Your questions, our answers.

How long has the ASR network been around?

ASR Nettoyage was founded in 2007. Almost 20 years later, the network has more than 150 agencies in France and overseas, and more than 3,000 business clients.

Do I need a background in the cleaning industry?

No. The trade is learned during initial training. What matters most is elsewhere: a taste for selling, a sense of service and the drive to grow a team.

How is the territory defined?

Each franchisee has an exclusive area: a whole département or part of one, defined with neighbouring agencies in mind. Only one ASR agency per territory.

Is my département still available?

See the territory map on the home page, or enter your département in the form: we reply within 48 working hours.

How much personal contribution should I plan for?

Plan for a personal contribution of €15,000, excluding bank financing. The full financing plan is built with you and detailed in the disclosure document (DIP).

How are royalties calculated?

Two royalties, calculated on revenue excluding VAT: 3% for running the network and 1% for marketing.

How long does it take for an agency to break even?

Average network trajectory over 36 months: [TO BE CONFIRMED]. We never share unverified projections.

What does the initial training involve?

Qualiopi-certified training delivered by our own trainers: the trade, pricing, sales, recruitment, regulations and network tools. It continues with on-the-ground support when you open. 100% of trainees say they are satisfied.

Is there ongoing training?

Yes: themed sessions throughout the year, a national convention and regulatory updates. At ASR, you never stop learning.

When do I receive the FDD?

The Franchise Disclosure Document is given to you at least 20 days before any signature or payment, in accordance with the Doubin Act.

How long is the franchise agreement?

Term and renewal conditions: [TO BE CONFIRMED]. They are set out in full in the FDD.

What does a franchisee's week look like?

Client meetings and quotes, organising jobs, supporting your teams, quality control and management. The network backs you on key accounts and tenders.

How many people do you hire in the first year?

It depends on the portfolio you sign. Typical range observed in the network: [TO BE CONFIRMED].

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